Press Releases

Sunday River’s 2012/2013 Story Ideas

-New for 2012/2013:
In the coming months, Sunday River will install $1 million in the form of 300 new energy-efficient snowguns; add two new groomers to its fleet of 12; and expand four tree-skiing areas within the resort’s eight-mountain footprint. The resort will also build a life-sized house for Eddy the Yeti, Sunday River’s beloved mascot, adjacent to a new year-round adventure trail designed with kids in mind.

For guests interested in calling Sunday River their “home away from home,” two new real estate developments are now available including one off of the Sunday River Golf Course and another—The Glades at Ridge Run—which offers ski-in/ski-out home lots for the first time ever. The summer project list is lengthy but all of this will be ready in time for Sunday River’s opening day, which for the past five years has been on or before Halloween.

-Last Winter Happened:
Many resorts will sweep last winter under the rug. After all, Mother Nature didn’t lend the ski world much of a helping hand. In fact, the East Coast saw a mix of unseasonably warm temperatures met with rain, a hurricane, and an overall lack of natural snow. While certainly challenging, these hurdles did not stop Sunday River from celebrating its second best financial year on record. The secret to its success? Unmatched snowmaking and a commitment to making sure the ground stays white. 

To illustrate, last December, Sunday River was the only resort in New England with suitable terrain for training and events. As a result, schools and academies from around North America came to Sunday River. By March, the resort was still making snow when other resorts could no longer afford to and hosting such major events as its annual Dumont Cup and the United States Collegiate Ski & Snowboard Championships. By the end of the month, when temperatures started to rise and the snow began to melt, hundreds of pre-booked kids from the United Kingdom were left stranded without a place to learn until Sunday River took them in and provided them with ample beginner terrain, lodging, and lessons.

-Pioneers of Snowmaking:
Sunday River has been in the business of making snow for over 40 years. What started as a couple of guns, pipes, and hoses back in 1970 has since exploded into an intricate system made of 1,900 snowguns, 72 miles of pipe, and 30 miles of hose—or enough on-mountain equipment to cover over 85 percent of the resort’s terrain today.

In the next five years, Sunday River’s plan is to build upon its system by doubling its water capacity and pumping capability, all while reducing the amount of energy needed to convert water into snow. The end result will allow Sunday River to make even more snow faster, which will secure its position as the leader in snowmaking and maintain its reputation for having the most dependable snow in New England.

-Immense Size, Intimate Soul:
Sunday River is one of the largest ski resorts in New England, with over 500,000 skier visits annually. Spanning across eight interconnected mountain peaks, 132 trails, and 743 acres, it’s an easy place to lose one’s self and find one’s self all at the same time. Varied Alpine terrain ensures that even the most avid adventurist will never outgrow this mountain playground, while the resort’s on-site award-winning Perfect Turn Ski & Ride School provides plenty of opportunities to learn something new. From morning until night, Sunday River buzzes with fun, allowing guests to take advantage of the best skiing and riding in the East, as well as such winter activities as Zipline Tours, snow tubing, ice skating, and night skiing. For guests looking to recharge, two on-site spas offer the perfect place to relax. Sunday River boasts the most slopeside lodging in New England, which guarantees you can stay where you play and do it all again the next day.   

-A Nod to the Future: Sunday River’s Five-Year Vision
Since 2007, Sunday River has benefited from the support of its parent company, Boyne Resorts, with over $30 million in capital improvements, including this year’s investments in snowmaking, grooming, and family-friendly activities. Over the next five years, the resort will continue to grow with plans that include increased snowmaking, a new terrain park trail, an upgraded spa facility, and a redefined ski school experience. More about this future plan is available at http://www.sundayriver.com/future